DiMillos Dealer award

Portland, Maine Boat Dealer DiMillo’s Honored in 2nd Annual Award and Recognition Program for their Outstanding Sales and Service of SureShade Sunshade System

PHILADELPHIA, Pa. – January 21, 2014 – SureShade, the designer and manufacturer of retractable sunshade systems for the marine industry, is pleased to announce that DiMillo’s Yacht Sales in Portland, Maine has won the SureShade 2013 Dealer of the Year Award for their outstanding sales and service of SureShade sunshade systems throughout 2013.

The SureShade Dealer Award and Recognition program is designed to formally recognize top boat dealers for their sales and service efforts throughout the year. Boat dealer performance is evaluated throughout the year on the criteria of sales performance, installation expertise, customer service, co-marketing efforts and private boat owner feedback.

DiMillo’s Yacht Sales, a Back Cove Yachts and Sabre Yachts dealer and brokerage firm, has demonstrated outstanding sales performance and installation expertise by successfully outfitting over a dozen boats with automated sunshade systems for their clients in 2013. In addition to championing new boat models offering SureShade as a factory-installed feature, DiMillo’s actively sold and installed shades on new models not yet offering factory installations as well as existing models as aftermarket upgrades.

“SureShade has been the perfect solution for seamlessly adding more shade on our line of Back Cove and Sabre Yachts, and the DiMillo’s team is pleased to be recognized for our sales and service efforts,” said Chris DiMillo, president at DiMillo’s Yacht Sales. “It has been fun and exciting to be involved with something new that offers a desirable feature for our clientele.”

Dedication to co-marketing and customer service was further demonstrated in their August 2013 “Lobsterpalooza” customer appreciation event where DiMillo’s helped debut the all-new Back Cove Downeast 37 with SureShade as a standard feature.

“With our growing presence as a factory option or feature on new models, dealers remain an important partner in fulfilling market demand for our marine sunshade systems,” said Dana Russikoff, SureShade business leader and co-founder. “DiMillo’s Yacht Sales has been a first-class dealer client for SureShade, demonstrating outstanding support and dedication to offering our shade on both new and existing boats.”

The SureShade Dealer Award Program is open to all U.S., Canadian and International boat dealers involved in the sale or installation of SureShade retractable sunshade systems. Dealers are also encouraged to take advantage of available boat dealer service and support resources that guide them through the product introduction, design, pricing, sales and installation process. Additional resources are also available for customized marketing support by boat brand and style.

To learn more about the annual dealer award program, including past dealer award winners, visit https://sureshade.com/sureshade-dealer-award-program.

To learn more about DiMillo’s Yacht Sales, view project photos and details on our blog.