New Partnership with Haimes Coleman Group to Grow Sales & Service Capabilities with OEM and Dealer Clients throughout Southeast U.S. Boating Market
PHILADELPHIA, PA – June 27, 2018 – SureShade, the U.S. designer and manufacturer of patented retractable sunshade systems for the marine industry, has engaged Haimes Coleman Group as their exclusive sales agent representing the SureShade brand in the Southeast region of the U.S. recreational boating market.
SureShade will tap into Haimes Coleman Group’s extensive expertise representing marine accessory manufacturers to expand sales and service capabilities with both OEM and dealer clients across the Southeast region. States covered include: Alabama, Arkansas, Florida, Georgia, Kentucky, Louisiana, Mississippi, Missouri, North Carolina, South Carolina, Tennessee, Texas, and Virginia.
Haimes Coleman Group will be responsible for identifying new opportunities for factory-installed SureShade systems with new and existing OEM relationships, as well as supporting dealer aftermarket sales growth. Haimes Coleman Group will also be tasked with facilitating successful implementation of factory installations for new and existing SureShade products with boat builder clients.
“Bringing on Haimes Coleman is an important next step in our global growth plan to increase our factory-equipped footprint with boat builders and improve aftermarket sales potential with our dealer network,” said Dana Russikoff, SureShade business leader and co-founder. “The depth of industry experience coupled with a proven track record in marine accessory manufacturing sales makes Haimes Coleman the ideal partner to help take the SureShade brand to our next level of growth.”
The new partnership with Haimes Coleman Group will hit the ground running with an OEM factory tour and dealer visits throughout the summer of 2018 as SureShade introduces two new products to the market with their ATF-SG silent glide and MTX pull-out boat shade products.