The National Marine Manufacturers Association (NMMA) organized a “Day on the Water” event during the 2016 Democratic National Convention (DNC) held in SureShade’s hometown of Philadelphia at Penn’s Landing on the Delaware River.
As one of the event partners, SureShade hosted local, state and federal elected officials on their new demo boat, Shady Lady, for over a dozen cruises along the Delaware River to help showcase the Philadelphia waterfront and the economic importance of the recreational boating industry.
Here are some highlights from a Day on the Water on the Delaware River in Philadelphia!
The Day on the Water event was held at the Independence Seaport Museum at Penn’s Landing
The Mid Atlantic Youth Anglers non-profit group was on hand for fishing demos. Daughter of SureShade’s marketing director gets a hands-on casting demo by the Mid Atlantic Youth Anglers (DNC delegates got to take a turn too!)
Delegates were able to experience boating with rides hosted by Yamaha, SureShade (a Boston Whaler), and Nautique
SureShade’s demo boat, Shady Lady, offered passengers a shady oasis on the river
Passengers enjoyed a quick cruise on the Delaware River and DNC delegates got to experience a different view of the city of Philadelphia and
SureShade’s co-founders, Ron & Dana Russikoff, hosted delegates for a memorable cruise along the Philadelphia waterfront
SureShade’s goal was to show off the beautiful Delaware River and recreational boating
With the aft shade fully extended while underway it was a comfortable cruise for everyone – despite the 90+ degree day!!
At the event, SureShade was proud to be presented with an official citation from the office of Philadelphia City Council for recognition of our hard work, dedication and distinguished service to the city of Philadelphia.
SureShade co-founders, Ron & Dana Russikoff, on Shady Lady
For more highlights, watch the Philadelphia City Council citation presentation to SureShade on-board Shady Lady:
