Great Lakes Boat Top to Provide Marine Canvas Production for SureShade Retractable Sunshade Systems to Help Meet Growing Demand from Factory-Install Options with Boat Manufacturers
PHILADELPHIA, Pa. – April 17, 2012 – SureShade, the designer and manufacturer of retractable sunshade systems for the marine industry, has selected Great Lakes Boat Top to assist in the production of canvas for their growing list of factory-installed SureShade systems with boat manufacturers like Boston Whaler and Grady-White.
As a trusted supplier in the marine industry, Great Lakes Boat Top Company will produce all new canvas pieces for SureShade factory installations. Canvas will be produced to provide a customized fit with SureShade automated or manual sunshade products for specific boat brands and models. By outsourcing boat canvas production, SureShade can now more efficiently produce higher volumes of quality canvas to meet an increased demand for retractable sunshade systems from factory-install agreements.
“SureShade is setting a new standard for shade on boats, and we are happy to be working with them by supplying quality canvas production for their growing list of OEM factory installations”, says Jim Wilson, president of Great Lakes Boat Top. “Aligning with an emerging brand in the marine industry like SureShade was a natural fit for us.”
Great Lakes Boat Top was selected by SureShade based on their excellent industry reputation, strong OEM relationships, outstanding service and quality craftsmanship. In addition to fulfilling factory-install canvas needs, SureShade will also outsource canvas production to Great Lakes Boat Top for select aftermarket and dealer-installed sunshade systems.
“Bringing on Great Lakes to expand our canvas production capacity is a critical step in our growth strategy as more and more boat manufacturers add our retractable sunshade systems to their lines as an option,” said Dana Russikoff, business leader and co-founder at SureShade. “Great Lakes Boat Top serves as a valuable partner to help us effectively manage our growth while still maintaining the quality craftsmanship and service our OEM, dealers and private boat owners have come to expect from SureShade.”
The announcement of SureShade’s expansion of canvas production capacity with Great Lakes Boat Top comes on the heels of the recent launch of factory-install options on the Boston Whaler 315 Conquest and Grady-White Freedom 335 at the 2012 Miami International Boat Show.
SureShade is currently featured as a factory-install option on eight different boat models across six boat manufacturers, and is also available as an aftermarket installation on nearly any boat brand or model.